Ngugi Ngigi

A passionate Graphic Designer and a seasoned with over a decade of experience helping brands not only look good, but rank better. With a keen eye for detail and strong understanding of branding, visual storytelling and SEO driven marketing with a unique focus on link building strategies, I craft innovative solutions for print media, digital media and video content ensuring each project aligns with brand objectives while implementing smart SEO tactics that engages target audience.

Operating as Kapouler Art, my expertise combines creativity with technical proficiency across various design tools and platforms, making me a valuable asset for any branding or multimedia.

What I Do

Design

creating visual concepts, layouts, and designs for branding, marketing materials, websites, and digital or print media to communicate messages effectively and enhance visual appeal.

Branding

Logo design, brand identity development, visual style guides, and brand collateral to create a cohesive and memorable visual presence that accurately reflects a company's values and personality.

Print

Designing brochures, posters, flyers, business cards, and packaging to create visually compelling printed materials that effectively communicate a brand's message and attract target audiences.

SEO

Boost your brand's visibility with expert SEO services. Combining eye-catching visuals with optimized content to enhance your online presence, drive more traffic, and increase conversions.

Testimonials

Clients

Packages

Branding and graphic design
For small to medium creative projects spanning a few weeks to months (or with tight deadlines), requiring 360° premium creative coverage.
Logo design
Brand guidelines
Label & packaging design
Illustrations
Iconography
HTML email signatures
Business cards
Flyer & banner design
Report design
Presentations & pitch decks
Keyword Research
Ideal for small to medium SEO projects lasting from a few weeks to months, including fast-track deadlines, that require comprehensive development, research, and in-depth analysis.
Link Building (Backlink Strategy)
On – Page SEO
Technical SEO
Off – Page SEO
Content SEO (Content Marketing)
Local SEO
Mobile SEO
SEO Analytics & Reporting
E – Commerce SEO

Fun Facts

Happy Clients

578

Working Hours

4,780

Awards Won

15

Resume

Professional Experience

2024 – Present
Tribus – TSG (Savanna Storms Gear & Tribal Animations)

Creative Designer & Digital Marketing Strategist

  • Spearhead branding, product packaging, and campaign design across digital and print formats.
  • Collaborate with internal teams to align visuals with performance marketing goals.
  • Manage design workflows and content calendars for SEO-optimized content and social media.
  • Create visual assets using Adobe Suite and Figma, improving user engagement by 35%.
2020 – 2021
THE HOTH

SEO Associate (Remote)

  • Executed on-page and on-page SEO strategies, including technical audits and backlink building.
  • Leveraged tools like Ahrefs and SEMrush to improve keyword rankings and organic traffic.
  • Crafted SEO-optimized content briefs and worked cross-functionally with content teams.
2016 – 2019
Bugage Nairobi

Brand Creative & Strategy Lead

  • Led brand strategy and visual identity for fashion and lifestyle campaigns.
  • Developed digital advertising content, achieving a 45% increase in customer acquisition.
  • Managed multi-channel social media accounts and influencer collaborations.
2014 – 2016
Arthurali Global

Creative Designer & I.T. Consultant

  • Designed corporate materials and managed website updates using CMS platforms.
  • Provided tech consulting and design support for B2B marketing initiatives.
2010 – 2014
Katikati Entertainment

Graphic Designer & DJ

  • Created promotional visuals for events and entertainment products.
  • Built brand presence through visual storytelling and multimedia content creation.

Core Competencies

Graphic Design & Visual Communication

95%

Brand Development & Corporate Identity

92%

UI/UX Design & Wireframing (Figma, Lunacy)

85%

SEO Strategy (On-Page, On-Page, Link Building)

90%

Adobe Creative Suite (Photoshop, Illustrator, InDesign)

94%

Social Media Strategy & Management

84%

Content Creation & Web Copywriting

86%

Performance Marketing & Analytics

80%

Video Editing (Sony Vegas)

80%

Email Marketing Campaigns

89%

Google Analytics & Search Console

85%

Software & Tools

Adobe Creative Suite (Photoshop, Illustrator, InDesign)

89%

CorelDRAW, Figma, Lunacy

70%

Sony Vegas, Canva

80%

MS Office Suite

80%

SEO Tools (Google Analytics, Search Console, SEMrush, Ahrefs)

85%

Knowledges

  • Graphic Design
  • Print
  • Digital Design
  • Marketing
  • Branding
  • Animation
  • Web Development
  • WordPress
  • Ecommerce
  • Communication
  • Problem-Solving
  • Flexibility

Professional Courses & Certifications

Education

Diploma in 3D Graphic Design & Multimedia

Shang Tao Media Arts College
2006 – 2007

Certificate III in Aged Care & Disability Services

Cengage Education
2009 – 2011

Portfolio

Kiko Milano

Kiko Milano

Branding, Design
Kiboko Tours and Travel

Kiboko Tours and Travel

SEO
Social Media Posts

Social Media Posts

SEO
Sofle Nairobi

Sofle Nairobi

Branding
Tribal Animation

Tribal Animation

Design
Savanna Storms Gear

Savanna Storms Gear

Design
Sankofa Group

Sankofa Group

Design
Re.Vive Fashion

Re.Vive Fashion

Branding
Maasai Market

Maasai Market

Print
Kigooco FM Profile

Kigooco FM Profile

Design
Kigooco FM

Kigooco FM

Print
Grow N’ Know Consulting Profile

Grow N’ Know Consulting Profile

Design
Epobox

Epobox

Print
Dorsher Enterprises

Dorsher Enterprises

Design
Averix Group Limited

Averix Group Limited

Print
Aldrich Property Consultants

Aldrich Property Consultants

Print
African Women In Media

African Women In Media

Design
The Best Times to Visit and What to Expect Month by Month

The Best Times to Visit and What to Expect Month by Month

SEO

Contact

Nairobi, Kenya

+254 723 863 262

Freelance Available

How Can I Help You?